A Beginner’s Guide to SEO

In the last decade or so, search engine optimisation has gone from being a little-known area of technical wizardry to one of the most important marketing mediums. Today, enlisting the expertise of talented and hardworking SEO agencies (such as Bluesoup!) is a priority for businesses of all shapes and sizes because, in the digital age, […]

5 Steps to Writing Great Content

Anyone who knows anything about digital marketing will already appreciate that SEO is now often one of the most important threads of a business’s advertising strategy. And, whilst there are loads of content agencies out there who like to boast about how many ‘optimised’ articles they’re able to post on their clients’ websites each month, […]

Study Shows 4/5 Businesses Invest in SEO

The unstoppable rise of digital marketing has changed the advertising landscape forever, with finding the right PPC and SEO agency now just as important for businesses as sourcing top-quality creative. A recent study by a major search marketing firm has suggested that a whopping 79% of their clients who regularly put money into digital ads […]