G Adventures

Creative Strategies

The challenge.

G Adventures is one of the biggest adventure travel companies on the planet.

They pride themselves on being a social enterprise as much as a small group travel company and create their tours by building meaningful relationships with the local communities they visit.

While already a major player in their market space, G Adventures wanted to introduce fresh ideas, embrace new creative strategies, and solidify its position as a market leader.

The solution.

After a chance meeting with Ben, our MD, and a subsequent winning pitch, it was all systems go! With a brilliant and forward-thinking in-house marketing team, G Adventures always has a lot going on – and we’ve become a trusted extension of that team.

From brochures and animated videos to social media, postcards and even a 6-foot wooden elephant for an exhibition stand, whatever they’ve needed, we’ve made it happen.

But it’s not just delivery. We bring the bigger thinking too – combining creative and strategic insight to develop campaigns that connect. Alongside content and design, we also plan and buy their UK media, helping to amplify their message in all the right places.

The results.

“Agency of choice” - that’s what Ant Stone, Director of Marketing at G Adventures, called us. We’re proud of that!

Whether working on creative or media, we work hard to ensure G Adventures makes a difference and becomes the standout brand amongst its competitors. And that makes us proud too.

Find out what Ant from G Adventures has to say about working with Bluesoup!